I do not care ! Italian farmers fight to eliminate mafia food and drink names

This is not the kind of tribute they want to be paid.

Italian farmers have declared war on food companies around the world trying to do good by using mafia-associated publicity gimmicks.

Products such as Cosa Nostra Shot Scotch whiskey – sold in Tommy gun-shaped bottles – as well as Don Marco’s Mafia Coffee Rub barbecue seasoning in Germany and Don Corleone restaurant in Finland all made the list of established results. by Coldiretti, the largest agricultural trading group in Italy.

“Using and evoking the name of organized crime for marketing purposes cannot be accepted,” Coldiretti chairman Ettore Prandini told the Guardian. “There is economic damage to our agribusiness sector, but also damage to the victims of the underworld.”

Earlier this month the organization traveled to the Mafia’s birthplace – Palermo, Sicily – to display some of the items it found during an investigation which also revealed nearly 300 restaurants outside of Italy with mob-themed nicknames.

Products such as Cosa Nostra Shot Scotch whiskey and German barbecue seasoning Don Marco’s Mafia Coffee Rub are on the list.
Coldiretti

The highest number of restaurants – 63 – were found in Spain, followed by Ukraine, Brazil and Indonesia.

But there’s no shortage of the United States – home to New York’s famous ‘Five Families’ and the ‘Chicago Outfit’ created by late mob boss Al Capone – including the Godfather’s Pizza chain, with its slogan: ” A pizza you can’t refuse.”

There’s also the New Jersey-based company Bada Bean Cawfee, which pays homage to the Bada Bing strip club featured in HBO’s “The Sopranos,” whose late star, James Gandolfini, was recently honored by doing renaming a Garden State Parkway rest area in his honor. .

And in Hilliard, Ohio, The Meatball Mafia offers dishes like the Wartime Consigliere Sub and the Standup Guy White Pizza.

Coldiretti branch manager Alessandro Apolito said Italy’s continued association “with these mafia stereotypes and crime is extremely damaging to the country’s image”.

“In Palermo, in particular, there was a strong sense of outrage at this nonsensical marketing,” he said. “There are millions of honest, law-abiding Sicilians who are victims of this criminal scourge.”

The Don Corleone restaurant in Finland is also on Coldiretti’s hit list.
Don Corleone/TripAdvisor

In addition to the names assailed, Coldiretti said many of the products he found were disguised as coming from Italy – and being sold past their best-before dates.

“Very often they use an Italian flag on an expired product,” Apolito said. “Not only do these products take away shelf space from authentic Italian products, but it’s a huge economic cost to our food industry.”

The European Union has “protected designation of origin rules” that allow for the removal of copied items from store shelves, but nothing prevents companies from exploiting the mafia for the purpose of making money, said the Guardian.

A photo of Burger Mafia in Germany.
Coldiretti branch manager Alessandro Apolito said Italy’s continued association “with these mafia stereotypes and crime is extremely damaging to the country’s image”.
Burger Mafia/TripAdvisor

Nevertheless, the Coldiretti is ready to go to the mattresses on the matter.

“We need to reach an agreement at European level to ensure that this cannot happen again,” Prandini said.

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button