Kris Jenner Brings Back ‘KUWTK’ Season 1 Spiky Hairstyle, Confusing Fans: ‘Return That Hair Person’

Kris Jenner channels her 2007 hair era in a teaser for Oreo’s 2024 Super Bowl ad.

The Kardashian mom posted a clip of the ad on Instagram on Tuesday, but it wasn’t the cookies that caught fans’ attention.

Jenner appeared in the ad with a hairstyle reminiscent of her spiky pixie from season 1 of “Keeping Up With the Kardashians.”

“How did we get here? Well, to answer that question, I’d have to go back to the beginning,” the 68-year-old businesswoman said while holding an Oreo.

Opening the cookie and looking at the filling inside, the matriarch laughed, saying, “I better warn the kids.”

Fans had mixed emotions over the retro look, with one person writing: “Come on that hair person.”

“What is his hair doing?” » wondered another.


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However, others have adopted the nostalgic outlook.

“I love Kris 2007 ❤️😂,” one user commented, while another added, “Give us KUWTK season 1 hair 😍😍😍😍.”

According to People, the ad pays homage to the 2007 era of reality TV’s First Family, right down to the placement of the cookies.

The arrangement of the sweet treats nods to Khloé Kardashian’s favorite cookie stacking style, as seen in Hulu’s “KUWTK” and “The Kardashians.”

In December 2023, the mother of two revealed that she always has her cookies stacked the same way during a tour of her luxurious $17 million California mansion.

Even her sister Kourtney Kardashian’s brand Poosh has dubbed the Good American co-founder, 39, the “queen of organization and the OG creator of the cookie jar stack.”

The Super Bowl commercial – which will air during the second quarter of the big game on February 11 – could also explain Kylie Jenner’s recent return to her “King Kylie” pink hair color.

The makeup mogul, 26, surprised fans as she debuted the transformation on Instagram on Tuesday, captioning the snap, “hiiiii remember me.”

Many of her followers praised the retro look, with one user exclaiming: “Yaaaas, the 2014 era is unlocking.”

Another added: “This cured my seasonal depression. »

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