TruFit Customs Introduces Revolutionary Mouthguards for a Lasting Smile on ‘Shark Tank’

CULVER CITY, CALIFORNIA: “Shark Tank” kicked off its Season 16 with presentations from Matthew Hall and Victor Adamo, founders of TruFit Customs, a digital manufacturing company specializing in personalized products. With their supplies already reaching NFL, USA Rugby and hockey teams, these entrepreneurs are eager to secure a lucrative deal with Mark Cuban, Barbara Corcoran, Lori Greiner, Robert Herjavec, Daymond John, Kevin O’Leary and Daniel Lubetzky.

The highly anticipated episode will feature Matthew’s speech and the sharks’ reactions. Founded in 2021, TruFit Customs aims to revolutionize personalized sports products with advanced 3D technology. With their pitches underway, this represents a significant opportunity for the founders to close a deal that could propel their business to new heights. So, did Matthew seal the deal? Find out everything here!

(Christophe Willard/@abc)
“Shark Tank” kicked off season 16 with presentations from Matthew Hall (ChristopherWillard/@abc)

What is TruFit Customs?

TruFit Customs specializes in creating custom sports products, starting with dental items such as dentist- and orthodontist-approved mouthguards. They use advanced 3D technology to improve the way they design and produce these personalized items.

Traditionally, to make a mouthguard, dentists take dental impressions of each athlete, which are then used to create molds. However, TruFit makes this process simple. Instead of molds, they perform a dental scan of the client, eliminating additional costs. The result is innovative mouthguards equipped with shock absorbers.

What’s impressive about TruFit mouthguards is that they fit as well as a well-worn mouthguard, which means they are extremely comfortable. Once the analysis is performed, it is saved in the cloud. It is therefore not necessary to carry out a new analysis, unless there is a change in the client’s dental structure. Unlike standard mouthguards, which require new impressions every time a new one is needed, TruFit’s custom fit improves comfort, making them easier to wear regularly and allowing for better breathing.

(Christophe Willard/@abc)
TruFit Customs specializes in creating personalized sports products (ChristopherWillard/@abc)

TruFit Customs Products

Sports Mouthguards: Custom-made mouthguards are digitally manufactured for a fine, precise fit and feature dual-layer impact protection.

Vaporbite: This mouthpiece helps align the jaw and position the tongue for better performance. It improves strength and oxygen delivery based on peer-reviewed research.

Nightguard: Each nightguard is digitally designed for a slim fit that protects against teeth grinding and clenching.

Retainer: Each retainer is digitally designed for a fine, precise fit, providing comfort and protection against grinding and tightening.

Whitening Kit: These custom-made trays guarantee a perfect fit for comfort and effective results, all at a fraction of the cost of dental treatments. Practical and affordable, they are delivered directly to your door.

Insoles: Insoles are currently in the final stages of development and will be available to customers soon.

(Christophe Willard/@abc)
TruFit mouthguards are approved by dentists and orthodontists (ChristopherWillard/@abc)

Who is the founder of TruFit Customs

TruFit Customs was founded by Matthew Hall and Victor Adamo. Matthew studied psychology and medicine, as well as experience in computer-aided design. Victor, a former Ontario junior hockey goalie, holds an MBA in finance and entrepreneurship from Pepperdine Graziadio Business School. The two met while studying at Pepperdine University in Malibu, California. In 2019, they launched TruFit Customs there.

Victor was a gamer and is also a big sports fan. It all came into play when they noticed that the process of creating custom mouthguards was outdated, even for professional athletes. Interestingly, Matthew made the mouthguards in his studio in the beginning. Their goal was to create a mouthpiece that would solve the problems of traditional, bulky designs.

(Christophe Willard/@abc)
TruFit Customs was founded by Matthew Hall and Victor Adamo (ChristopherWillard/@abc)

What is the cost and how to buy TruFit Customs?

Sports mouthguards are available for $125, but new customers can take advantage of an early discount that lowers the price to $95. Pricing for their upcoming insoles has not yet been announced. All TruFit products can be easily purchased directly from the brand’s official website. The products have received positive feedback and high ratings from customers.

A happy customer shared: “I was having severe headaches after some of my workouts. I decided to try Vaporbite because I noticed I was clenching my teeth while lifting heavy weights I’m so glad I chose this product I don’t usually wear mouth guards, even when I play sports. However, they are stylish and fit perfectly, you forget they are there. Highly recommend it to weightlifters.

Another reviewer said: “Once you invest in them, you’ll see the hype! It’s truly the best I’ve ever had. I’ve had many trials and tribulations with purchasing these mouthpieces. Once you go trufit, it’s the best fit! ” A third customer said: “Hands down the best mouthguard I’ve used. It fits perfectly and is comfortable to use. »


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Where is TruFit Customs now?

TruFit Customs enjoys a strong financial position and successfully creates innovative products for athletes. Since its launch five years ago, the company has established itself among the best sports teams. About half of NFL teams now rely on TruFit Customs for their mouthguards, with players like Stephen Tomasin and Cooper Lovelace frequently praising the product.

The company gained recognition around the league when Matthew Hall signed on with the Professional Football Athletic Training Society in 2023, making the Arizona Cardinals their first clients. Since then, 16 of the 32 NFL teams have partnered with the Californian company.

Most recently, the Los Angeles Rams partnered with TruFit Customs to produce branded mouthguards for the team and its fans. Mouthguards are also gaining traction in the National Hockey League, combat sports and the National Collegiate Athletic Association. As TruFit Customs continues to introduce affordable, streamlined, well-fitting products that become increasingly popular in the athletic industry, the company is poised for remarkable growth.

(Christophe Willard/@abc)
TruFit Customs is in a strong financial position (ChristopherWillard/@abc)

Who will seal the deal?

Matthew Hall captivated the sharks with his exciting pitch and managed to secure a $750,000 investment for 5% equity from Rashaun Williams. This partnership is truly a game-changer, and the excitement is palpable as they prepare together to take the company to new heights.

(Christophe Willard/@abc)
Matthew Hall secured deal with Rashaun Williams (ChristopherWillard/@abc)

“Shark Tank” Season 16, Episode 1, premieres on ABC on Friday, October 18 at 8 p.m. ET.

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